Brand Concept, Campaign and App Design
Campaign that aims to connect people to the nature around them. The project incorporates an app that allows the urban user to identify green areas around at any time (for example during lunch break). The user can set his time limit, distance and the activity he would like to do (eating, walking, sitting, etc.).
I believe that the more people are connected to nature, the more they preserve it and encourage the state, city, and community to add importance to the implementation of green spaces to decelerate.